Problems

Common Problems Faced by Companies

1. Complexity of Compliance

Ready-to-use, regulator-aligned consent purpose statements, helping organizations achieve compliance in the critical area of consent management without excessive legal or technical overhead.

2. Crafting Clear and User-Friendly Consent Statements

While organizations can create legally sound consent notices, they often struggle to make them clear, concise, and easily understandable for users — a requirement central to the DPDPA’s principle of “informed and meaningful consent.” The Consent Directory provides pre-drafted, plain-language purpose statements, carefully designed to balance legal validity with user comprehension. This ensures users genuinely understand what they are consenting to, fostering trust and transparency.

3. Industry-Specific Consent Requirements

Different industries — from finance and insurance to healthcare, telecom, and digital platforms — have distinct data purposes, regulatory expectations, and operational realities. These variations make it challenging to maintain consistent and compliant consent frameworks. The Consent Directory addresses this by offering sector-specific categorizations and mapped consent purposes, allowing companies to quickly identify the statements most relevant to their business model and data practices.

4. Language and Accessibility Barriers

India’s linguistic diversity presents a major compliance challenge: ensuring that consent notices are understood by users across regions and languages. The Consent Directory solves this by providing pre-translated consent purpose statements in all 22 official Indian languages, ensuring inclusivity and uniform compliance across the country’s diverse user base.

5. Interoperability and Audit Challenges

Consent management often involves multiple stakeholders — data fiduciaries, data processors, and Consent Management Platforms (CMPs) — leading to fragmented systems and inconsistent audit trails. The Consent Directory introduces standard identifiers and unique purpose codes to enable system interoperability and easier auditability, ensuring smoother coordination and transparency between entities.